AREV Saint-Tropez opens as largest-pool hotel in the town
Spanish designer Luis Bustamante reimagines former Lou Troupelan site with red, white and blue palette and 35 rooms
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A new hotel in Saint-Tropez, AREV, has opened on the site of the former Lou Troupelan hotel. The property, which began welcoming guests in 2024, includes 35 rooms and suites. Prices start at £505 per night, as reported by *The Standard*.
The hotel’s design was overseen by Spanish designer Luis Bustamante, who described the brief as creating a five-star destination with an intimate, residential feel. The project took two years to complete, with a focus on connecting to the spirit of Saint-Tropez.
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Design and amenities
AREV’s interiors feature a bold red, white and blue colour scheme, inspired by sailing culture and the classic visual language of the Côte d’Azur. The design includes polished joinery, striped fabrics and Toile de Jouy wallpaper in the rooms.
The hotel’s 15-metre heated pool is described as the largest in Saint-Tropez. The pool area includes striped loungers, a beach club-style bar and a phrase on the pool floor reading, “A rêve in the sun.” A second pool is available for families.
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Other amenities include a spa in partnership with local brand Maison ST, a padel court, al fresco yoga, a gym and electric bikes for guest use. The courtyard, named Place des Oliviers, hosts pop-up boutiques, a food truck and live music in the evenings.
“The brief was to create a five-star destination with heart. Something intimate and residential, in the spirit of a sophisticated Riviera home.”
Luis Bustamante, designer
What happens next
AREV is now open for bookings. The hotel operates as a private business, so no further public consultation or planning approvals are required. Reservations can be made through the hotel’s website.
Questions this report answers
+How many rooms does AREV Saint-Tropez have?
AREV Saint-Tropez has 35 rooms and suites. The hotel opened in 2024 on the site of the former Lou Troupelan hotel, offering a mix of standard rooms and larger suites for guests.
+What is the price range for a stay at AREV Saint-Tropez?
Rooms at AREV Saint-Tropez start at £505 per night. The hotel is positioned as a five-star property, with rates reflecting its luxury amenities and design, as reported by *The Standard*.
+Who designed AREV Saint-Tropez?
Spanish designer Luis Bustamante designed AREV Saint-Tropez. He led the two-year project, focusing on a red, white and blue colour scheme inspired by sailing culture and the French Riviera.
+What makes AREV Saint-Tropez’s pool notable?
AREV Saint-Tropez features a 15-metre heated pool, described as the largest in the town. The pool area includes striped loungers, a bar and a phrase on the pool floor reading, “A rêve in the sun.”
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