Hammersmith and Fulham installs ANPR cameras on Weltje Road
A trial scheme aims to reduce traffic and pollution on the residential street.
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Hammersmith and Fulham Council is set to introduce an 18-month trial of ANPR cameras on Weltje Road starting in October. The measure aims to decrease traffic, improve safety, and reduce pollution on the residential street, which connects the A4 to King Street.
The council reports that Weltje Road experiences daily usage by more than 2,000 vehicles, with over 90 per cent of these driven by individuals who do not reside within the borough. This scheme mirrors a previous initiative on Rivercourt Road, which the council claims reduced vehicle numbers by 75 per cent.
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Concerns over displaced traffic
Neighbouring Hounslow Council has formally objected to the proposed restrictions, expressing concerns that the traffic will be redirected to other roads within its borough. A Hounslow officer indicated the authority would object to any formal traffic order published for Weltje Road, similar to its objection to the Rivercourt Road scheme.
Hammersmith and Fulham Council stated that the Weltje Road/King Street junction is identified as the fifth most dangerous in London for cyclists by the London Cycling Campaign. Councillor Nicole Trehy, the Cabinet Member for Climate Emergency and Travel, explained that several residential streets previously linked to the A4 have been closed over time to enhance safety and reduce pollution, with Weltje Road and Rivercourt Road remaining open for school transport.
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Councillor Trehy added that the trial is intended to make Weltje Road a safer and more pleasant residential environment, rather than a thoroughfare. She also suggested that the technology could enable Hounslow Council to restrict access to the A4 for its own residents, offering to share learnings from the trial.
Access and exemptions
Under the new scheme, residents of Hammersmith and Fulham will retain access to Weltje Road. Exemptions will also apply to deliveries, emergency services, and ride-hailing drivers from companies including Uber, Bolt, and Addison Lee. Other visitors and drivers will be required to use the RingGo service to gain access, and local businesses can apply for permits for staff, customers, and deliveries.
The implementation of ANPR cameras forms Phase One of the council's plan to improve Weltje Road. Phase Two, planned for later this year, will involve modifications at the junction with King Street.
Questions this report answers
+When will the ANPR cameras be installed on Weltje Road?
Hammersmith and Fulham Council will install ANPR cameras on Weltje Road starting in October. The trial period for this new traffic scheme is expected to last for up to 18 months before a final decision is made on its future.
+Why is Hammersmith and Fulham Council introducing these cameras?
The council aims to reduce congestion, pollution, and safety issues on Weltje Road. Data shows over 2,000 vehicles use the road daily, with more than 90 per cent being non-residents, suggesting it is used as a cut-through.
+Who will be exempt from the new restrictions?
Residents of Hammersmith and Fulham will still be able to use the road. Exemptions will also be granted for deliveries, emergency services, and ride-hailing drivers. Other users will need to register via the RingGo app.
+Has a neighbouring council objected to the scheme?
Yes, Hounslow Council has objected to the proposed traffic scheme. They have expressed concerns that the restrictions on Weltje Road could lead to traffic being displaced onto roads within the Hounslow borough.
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