Euston Station’s Ad-Filled Screens Cause Confusion Among Commuters

Social media has been flooded with complaints from disgruntled travelers, many of whom claim that the change is making their commute significantly more difficult. “It’s a nightmare,” wrote one Twitter user. “You can’t see when your train is leaving anymore unless you’re squinting at one of the tiny screens.” Another commuter commented, “It feels like Euston has forgotten that it’s a transport hub, not a billboard.”

Advertising Overload

The controversy stems from the decision to prioritize advertising on the large digital screens across the station. These screens, which dominate Euston's concourse, now feature promotions for various brands and businesses, leaving only a handful of smaller screens for train schedules.

One of the more striking examples is a massive advertisement for an adventure company, featuring a speedboat with the slogan “What-a-Rush Hour,” which now stretches across the entire length of one of the station’s main displays. While the ad certainly grabs attention, it has come under fire for overshadowing the practical needs of commuters.

Regular travelers have voiced concerns that this over-commercialization of public spaces is impacting not only the flow of traffic through the station but also the passenger experience. “There’s already enough stress during peak hours without having to hunt for train times,” one commuter posted online.

Growing Public Pressure

The issue has remained a consistent topic of discussion online, with many users using hashtags like #EustonChaos and #WhereAreTheTrains to express their frustration. The debate has highlighted the delicate balance between station revenue from advertising and the need for clear, accessible public information.

Despite the outcry, no official response from the station’s management has been issued regarding whether the screens will be adjusted to provide more space for travel information. However, commuters continue to call for changes, demanding that Euston revert to using its largest displays for real-time updates rather than advertisements.

Conclusion

As one of London’s busiest transport hubs, Euston Station's reliance on advertising at the expense of passenger convenience has sparked a wider conversation about the role of commercial content in public spaces. For now, the public outcry shows no signs of slowing down, with passengers hoping their concerns will soon lead to action.

Until then, commuters will have to navigate their journeys through smaller, more discreet displays — or risk missing their trains while staring at yet another ad.